What does it take to create a thriving staff culture in today's ever-evolving work environment? In this session, we'll dive into the latest findings from the UltraCamp Summer Camp Employment Study to uncover what today's college students value most in a work experience. You'll walk away with a clear definition of "culture" and practical tools like the Camp Experience Wheel to measure and improve staff engagement. Learn how intentional habits, core values, and empathetic leadership can transform your camp's culture from ideals into real, meaningful experiences that keep your staff returning season after season.